Differences Between Subscriptions & Memberships with Matt Holman - Deciphering Digital Podcast Ep 5

📈 Want to boost customer loyalty and sales with subscriptions? Join Deciphering Digital as we demystify the differences between memberships and subscriptions.

In this segment, host Chuck Aikens and Matt Holman, founder of Subscription Prescription dive into the difference between a subscription and a membership - it all comes down to access versus ownership.

😲 With engaging examples like movie theater rewards programs, Matt outlines how to think about pricing tiers based on the value you offer various customer segments. Not every gym goer needs full nationwide access, for instance.

✍️ You'll pick up critical distinctions between loyalty programs, subscriptions, memberships and more. We simplify the complex world of customer retention so you can hone in on potential outcomes. So whether you want to incentivize repeat purchases, or grant VIP access to your top customers, this video delivers clarity and actionable advice. Matt even tackles the nuances of terminology that often trip brands up when designing their offerings.

👌Level up your customer engagement strategy with this insightful conversation. We're decoding subscriptions and memberships so you can leverage them effectively in your business.

📰 Dive into the full episode for more practical tips on growing revenue. And don't forget to subscribe and click the bell to join us!

#subscriptions #memberships #engagement